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Email Marketing


A solid email marketing strategy is something every marketing manager should work to establish. Learn email marketing best practices and get tips for direct email marketing and other campaigns. Learn how to build customer loyalty through email marketing and newsletter campaigns. Read about some of the top email marketing vendors and get expert advice on future trends. Get tips for improving email marketing etiquette. To learn about the effectiveness of multichannel marketing and the impact of RSS feeds. Get help with your email marketing strategy and learn how to measure ROI.

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Carrefour and Teradata and More...


Ah, here's a dateline from First Coffee's old stomping grounds, Istanbul, with the news that Teradata Corporation has announced that European retailing behemoth Carrefour is expanding its Teradata Active Enterprise Data Warehouse environment to...

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SaaS as a Savior


Jeff Kaplan at THINKstrategies just posted an insightful article called "Why IT now sees SaaS as a savior" talking about the factors driving accelerating SaaS adoption. He cites the buzz he heard at SaaScon, the emergence of IT-specific SaaS...

Read more about SaaS as a Savior...