Why conventional CRM requirements gathering is flawed...
The conventional wisdom has it that that CRM requirements gathering consists of assimilating lists of functional requirements and then prioritizing and ranking them. On the surface this all seems very logical, but in practical terms it doesn’t work. Since this is the approach that most organizations take, I thought I’d take a few posts to explain why this approach is fundamentally flawed, and to outline a significantly better alternative. Before I get too far into solutions I’d like to use this post to illustrate the sorts of things that happen when people adopt the ‘functionality first’ approach and it goes something like this:
Write Your Own IM Bot in 5 Minutes
IM Tutorial: Learn how to create an IM bot for Google Talk, Yahoo! Messenger, AOL AIM and other instant messaging...
Read more about Write Your Own IM Bot in 5 Minutes...Registration for .TEL Domain Names Now Open!
A .tel domain name, like a virtual business card, is primarily for people / businesses who don't have a dedicated website but need simple mechanism to put all their contact information on the...
Read more about Registration for .TEL Domain Names Now Open!...CRMFYI Welcomes Model Metrics as a Sponsor
I want to extend a warm welcome to Model Metrics as a sponsor of CRMFYI. Model Metrics is a Salesforce.com Premier Consulting Partner, which means to you is that Salesforce is not one of the things they do, it’s all they do. They have a great team...
Read more about CRMFYI Welcomes Model Metrics as a Sponsor...Listening to Google Health users
At Google, we believe that consumers should have convenient and secure access to all their health data so that they can be better informed and be more involved in their care. Recently, a data-savvy patient known as e-Patient Dave blogged about data...
Read more about Listening to Google Health users...SaaS is bad...
I've written quite a bit here about the dangers of adopting single vendor suites in terms of vendor lock in, and about how SaaS applications present a compelling value proposition for businesses as well as a disruptive threat to the existing...
Read more about SaaS is bad......The End of SaaS
Sometimes, there is nothing much to add. So I present to you - words of wisdom - as could only be articulated by the leader of a stagnating on-premise software vendor emotionally tied to the "cocaine" of endless upgrade fees and maintenance...
Read more about The End of SaaS...